Brick by Brick: Building Insurgent Brands

The Story of Purplle.com : Lessons in Resilience & Perseverance

DSG Consumer Partners Episode 2

 Manish Taneja,  co-founder and CEO, Purplle.com'  in an open conversation with Hariharan Premkumar talks candidly about his journey in building Purplle.com, mistakes he made, the importance of conviction in your own business, and making contra bets backed by data. 

This episode is a reminder that founders can build businesses in a capital-efficient manner in any situation by trusting themselves and against all odds

You can also watch the full episode on the DSGCP website.

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