
Brick by Brick: Building Insurgent Brands
DSG Consumer Partners has partnered insurgent brand founders since 2012. Join us as we speak with the best minds across the world on building insurgent brands brick by brick in a sustainable manner. If you are passionate about brands and building businesses sustainably, this is for you. Explore all our episodes at https://bit.ly/3SCMRvH
Brick by Brick: Building Insurgent Brands
Walking the Talk on Sustainability
We hosted Katherine Desbaillets, Chief Brand Officer, SaladStop Group in the 9th session of #brickbybrick: ‘Walking the Talk on Sustainability’. SaladStop Group was founded in 2009 with environmental consciousness and sustainability at the forefront of its operations. With 28% of global emissions attributable to the food industry, SaladStop Group felt the urgent need to reduce its climate impact. In 2022, they launched Southeast Asia’s 1st Net Zero-certified F&B outlet. SaladStop Group is a great case study of how ESG can be a pillar for business and how early-stage companies can walk the talk on sustainability.
Tune in to hear us discuss:
- How ESG is built into the DNA of SaladStop through various innovations and initiatives
- The challenges, trade-offs, and costs associated with prioritizing sustainability
- How ESG can deliver better business results for companies
- Actionable advice for young startups building their ESG strategy
You can also watch the full episode on the DSGCP website.